Event Announcement: Lecture Hosted by the 2040 Independence and Self-Respect Project: "The British Public Broadcaster BBC at 100: From the Front Lines of the 'Digital First Strategy'" (November 25, 2022)

November 22, 2022

The KGRI 2040 Independence and Self-Respect Project's "Platforms and the '2040 Problem' Project" will hold a study session as follows to understand the current situation surrounding digital platforms overseas. We encourage you to attend.

【Date & Time】

Friday, November 25, 2022, 16:00–17:20

【Location】

Room 444, South School Building, Keio University Mita Campus (with Zoom streaming)

【Fee】

Free

【Registration】 Please register in advance here .

(Keio University members may attend without registration.)

【Deadline】

Thursday, November 24, 2022

【Speaker】

Ken Shimizu (BBC World Service)

The British Public Broadcaster BBC at 100 - From the Front Lines of the 'Digital First Strategy'.pdf

【Description】

This fall, the British Broadcasting Corporation (BBC) celebrated the 100th anniversary of its founding.

It has announced a "Digital First Strategy," shifting the focus of its operations from broadcasting to digital distribution.

Amidst the rise of digital platforms (DPFs), what kind of digital strategy is the BBC using to compete with them?

From the perspective of a journalist working at the BBC, this lecture will re-examine the significance of broadcast media in the UK.

*Please see the flyer for details.

【Contact】

Keio Global Research Institute, Keio University

"2040 Independence and Self-Respect Project" Office

Email: kgri_2040pj[at]info.keio.ac.jp

Please replace [at] with @ when sending an email.